Client: All Hallows’ School
Categories: Illustration, Branding, Digital Design
Background:
A branding element that is particularly important to All Hallows’ School is its annual School Theme, a logo that is used in communications to students, parents, and the community.
The Problem:
The theme was ‘Respect Always, Love Deeply’, and it required a unique and creative logo that embodied the traits of respect and love whilst staying true to AHS. The logo had to be able to connect broadly to students and parents alike, and contain a message that was able to be unpacked with the students.
The Solution
Being a school with Irish heritage, I chose to create a design inspired by Celtic knots. Incorporating the two school colours, this logo represents the ways we come together to show other members of our community the values of respect and love.
The ‘knot’ is an infinite pattern, a nod to the notion that the kindness given to others is received in return.